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The article kindly explores the idea that breastfeeding is the key to the mother-baby bond . While it is true that breastfeeding stimulates oxytocin —the bonding hormone—and creates a favorable context for the mother-child connection, it is by no means essential for creating this bond .

The emotional bond is built through gaze, touch, voice, and daily presence , regardless of the feeding method (breast, bottle, breast pump, etc.). The text emphasizes that each parent-baby duo is unique , and that not feeling a "magical" bond while breastfeeding is perfectly normal .

The central message: It's not the gesture that counts, but the intention, the gentleness, and the consistency . There's no one way to love or do good—every parent bonds in their own way.

Breastfeeding: Guilt or Freedom?

The article explores a personal and often taboo subject: the pressure surrounding breastfeeding. While this is a natural process, it remains complex, painful, and frustrating for many mothers. Beneath the warm encouragement sometimes lies guilt-inducing injunctions.

A personal choice that has become a source of pressure

New mothers face constant judgment: whether they breastfeed or not, for a long time or a short time, in public or in private. Everything seems to have to be justified. This silent pressure fuels what's called "mom guilt," a guilt that creeps in from the very first choices.

Empowering Mothers

Breastfeeding should never be a moral duty. It is neither a test of love nor a criterion of maternal competence. What matters is that the mother is well, that she feels supported and respected in her choices.

Milky Hour: Support without judgment

Milky Hour advocates gentle, free, and guilt-free support. Every story is legitimate, whether it involves breastfeeding, bottle feeding, pumping, or stopping. The key is to empower women to do what's right for them and their babies.